Important Definitions to know when using SEO Co-Pilot

  • EMQ – Exact Match Query or your Target/Main keyword.
  • PMQ – Partial March Query.
  • Spread Keywords – Keywords important b/c they are found in your competitor pages.
  • DOM Vector – Our proprietary testing of the Document Object Model (DOM).
  • Image Entity – Our proprietary testing of Google’s Image AI that will produce image sources that can and should be used in your page with proper citing. 
  • BERT Test 1 – We test BERT phrases from the SERPs and extract the best keywords based on the frequency used in top phrases and score them from 0-4.  
  • NM/RB Test 2 – Proprietary testing method Neural Matching and RankBrain words allocated +10 points for each winning word.
  • NM/RB Test 3 – Proprietary testing method that further analyzes and finds the best synonyms / metonymy that are scored from 0-10. 

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